About

We don't just build brands. We build legacies.

In a world of noise, we are the signal. FUEL is a team of strategists and creators united by a single obsession: brand building.
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FUEL team working

Stats

Just the facts, ma’am

We are a branding and marketing agency in Greenville, SC.

Years in business
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Female owned
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Brands built
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AAF Awards
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Grants gifted
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Differentiators

All agencies are the same

Well… many are but not all people. Our experienced team is our greatest asset. But beyond the people behind the work, here is what makes FUEL different.
Bricks

The Brand Foundation

Foundation Over Fluff

We fortify your brand at its core by combining unique strategy with systematic design, creating the instant recognition and trust needed to command premium pricing and drive revenue.
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WBENC Certified

The 1% Edge

Women drive 85% of consumer spending, yet less than 1% of agencies are women-owned. As a WBENC Certified firm, we bridge that gap. We offer a strategic perspective that aligns your brand with the world’s most powerful consumers. We don’t just study the market, we represent it.
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FUEL for Good Grant

Purpose-Driven Impact

Each year, we provide pro-bono marketing grants to local nonprofits. When you partner with FUEL, your investment does double duty—fueling your growth while driving visible community change.
Mary Cornette

Mary Church Cornette
CEO, Head of Creative

Our fearless leader

Meet Mary — she’s bringing big agency smarts to mid-market business challenges

 
  • For over 25 years, Mary has specialized in building big brands like Walmart, Verizon, American Eagle Outfitters, McCormick, American Express, GE, and more
  • From LA to NYC, she worked with the best in the business at Publicis, R/GA, Digitas, and Frog Design
  • Now, she’s excited to take the priceless insights and inspiration from large, global brand challenges and share them with mid-market businesses
  • Leadership Greenville – Class of ‘25
  • GSA Business Report’s 2025 Women of Influence
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FUEL through the years

Why we exist

You can't successfully market a weak brand

Marketing is a megaphone. If you point it at your audience with a confused message or a dated identity, you are just paying to tell more people that you aren’t ready for them.

We don’t believe in polishing the surface. We believe in building a rock-solid brand foundation so every dollar you spend on marketing actually returns value. We don’t just paint the house. We make sure it’s built strong to stand fierce economic headwinds.

Let us take the weight off your shoulders

FUEL
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