The Business Benefits of Brand Building are Broad and Invaluable to Your Bottom Line
Back in the 80s, a political strategist named Lee Atwater said: “Perception is reality.” He didn’t speak that truth into existence, but he certainly revealed something all too true about the way we see and experience the world. What we see, we tend to believe and also build on. We embellish. We connect dots. We […]
Five Reasons Working with a Woman-Owned Business Can Be Beneficial to Your Business
As businesses strive for growth and competitive differentiation, the partnerships they choose can make all the difference. One strategic decision that can provide significant advantages is working with a woman-owned business like FUEL. Certified by the Women’s Business Enterprise National Council (WBENC), these businesses are not only diverse but also offer unique benefits that can […]
FUEL Accepting Applications for 2H25 Nonprofit Grant Program
Online applications accepted until June 13, 2025 Greenville, S.C. – FUEL, a Greenville, S.C.-based branding and marketing agency, is accepting applications until June 13, 2025, for its FUEL for Good Grant program for the first half of 2025. As part of its commitment to community service, FUEL selects local nonprofits each year and provides pro […]
FUEL Accepting Applications for 1H25 Nonprofit Grant Program
Online applications accepted until January 15 Greenville, S.C. – FUEL, a Greenville, S.C.-based brand building agency, is accepting applications until January 15, 2025 for its FUEL for Good Grant program for the first half of 2025. As part of its commitment to community service, FUEL selects local nonprofits each year and provides pro bono marketing […]
What makes a strong manufacturing brand “strong”?
And how can one benefit your bottom line? We thread the two. We’ve heard, too many times to count, that manufacturers don’t think about their brands, they think about everything else: employee retention, R&D innovation, sustainability pledges, and the list goes on. Whether that’s true or not for the majority of manufacturers, we’d love to make […]
FUEL Selects Heart of Hospitality GVL as 2H24 Grant Recipient
Greenville, SC – FUEL – a Greenville, S.C.-based brand building agency – announced today that it has selected Heart of Hospitality GVL as the FUEL for Good Grant recipient for 2H 2024. Heart of Hospitality GVL was founded to provide emergency assistance to Greenville County hospitality industry employees in times of personal crisis. “Heart of […]
FUEL Accepting Applications for Nonprofit Grant Program
Online applications accepted until June 17 Greenville, S.C. – FUEL, a Greenville, S.C.-based brand building agency, is accepting applications until June 17 for its FUEL for Good Grant program for the second half of 2024. As part of its commitment to community service, FUEL selects local nonprofits each year and provides pro bono marketing services, […]
Brand Building Agency FUEL Certified by the Women’s Business Enterprise National Council
Greenville, SC – FUEL – a Greenville, S.C.-based brand building agency – announced today that it has received national certification as a Women’s Business Enterprise by the Greater Women’s Business Council, a regional certifying partner of the Women’s Business Enterprise National Council (WBENC). WBENC Certification is the gold standard for women-owned business certification in the […]
How To Maximize Your Digital Marketing Dollars
6 Ways to Stretch Your Campaign Strategy Investment Whether you’re a small, in-house marketing team looking to stretch every dollar or… one department of a hundred, justifying campaign performance directly to the CEO, everyone has a common objective: how to get the most out of their digital marketing efforts. For us at FUEL, marketing is […]
FUEL Selects the Half a Sorrow Foundation as 1H24 Grant Recipient
Greenville, SC – FUEL – a Greenville, S.C.-based brand building agency – announced today that it has selected the Half a Sorrow Foundation as the FUEL for Good Grant recipient for 1H 2024. The Half a Sorrow Foundation was founded in 2020 to improve mental health for individuals and organizations by promoting real conversations. “We […]