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Getting SaaSy

Strata Platforms Branding

In collaboration with the incredible team of experts at Global Location Services, we built Strata Platforms from the ground up. Strata offers a suite of integrated site selection softwares for site selectors and other partners, guaranteeing the big picture empowerment they need to navigate the many layers (hence strata) and complexities of location searches. We were able to successfully identify strategic archetypes to build the core of the brand, then architect its brand guides, positioning, and new brand identity.

Type of work

BrandingBrand DesignWebsites
Strata Platforms SaaS Logo Design
Naming + Logo Design: The name represents the layers of data and variables the Strata software sifts through and organizes and evokes the breadth and depth of the company's own expertise and offerings. The logo design stacks three abstract platform shapes to form an uppercase ‘S' that symbolizes the strong foundation and stability that Strata Platforms offers its clients.
Strata Platforms SaaS Brand Design
Strata Platforms SaaS Brand Launch Event Design - Retractable Banner Design
Strata Platforms SaaS Brand Launch Event Design - Table Tent Card
Strata Platforms SaaS Web Design
Strata Platforms SaaS Sticker Design
Strata Platforms SaaS Collateral Design

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— Lisa Colby, Executive Director | Neighborhood Cancer Connection

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