Strata Platforms

In collaboration with the incredible team of experts at Global Location Services, we built Strata Platforms from the ground up. Strata offers a suite of integrated site selection softwares for site selectors and other partners, guaranteeing the big picture empowerment they need to navigate the many layers (hence strata) and complexities of location searches. We were able to successfully identify strategic archetypes to build the core of the brand, then architect its brand guides, positioning, and new brand identity.