FUEL Named one of the Best Places to Work in South Carolina for 2022
FUEL has been named one of the Best Places to Work in South Carolina for 2022. In its 17th year, the annual program, managed by SC Biz News in partnership with the Best Companies Group, recognizes and honors the best employers in the state that are benefiting the state’s economy, workforce, and businesses. “The Best Places […]
FUEL Accepting Applications for 3rd Quarter FUEL for Good Grant Program
FUEL is accepting applications for its 3rd quarter 2022 FUEL for Good Grant program for nonprofits in Greenville, S.C.
FUEL Wins SC Public Relations Society of America Mercury Award
FUEL received a Mercury Award of Merit from the South Carolina Public Relations Society of America (SCPRSA) during the 2022 Mercury Awards celebration in Columbia, SC.
Big Brother Big Sisters of the Upstate Selected as the FUEL for Good 2Q22 Grant Recipient
FUEL announces that it has selected Big Brothers Big Sisters of the Upstate as its second quarter 2022 FUEL for Good Grant recipient. FUEL will develop a public relations strategy to help the organization raise awareness about the need for mentors.
FUEL Wins Four ADDY Awards
FUEL won four awards at the 2022 Greenville Chapter of the American Advertising Federation’s (AAF) ADDY® awards program on Saturday evening, February 19. The ADDY awards program recognizes leading area agencies for their demonstration of excellence in advertising and marketing through the annual awards program.
FUEL Selects the Upstate Chapter of the American Heart Association as its Q1 2022 Grant Recipient
FUEL selects the Upstate Chapter of the American Heart Association as its first quarter 2022 FUEL for Good Grant recipient
The Dos and Don’ts of Writing an Ad Agency RFP
Looking for a new advertising, marketing, or PR agency? Thinking of issuing an RFP for your organization? RFPs – or, formally known as requests for proposal – are a lot of work for both the brand issuing the RFP and the marketing agency responding. RFPs have earned a bad reputation for being a competitive arena […]
‘Extra’ Meets Elegance: Swarovski’s Latest Rebrand Brings Back the Sparkle
A look at Swarovski’s rebrand from FUEL senior copywriter Brittany Sinde. A rebrand should be a rebirth. I’ve been watching one in particular – Swarovski’s – for the past several months, and since the final, final reveal, I cannot. Stop. Thinking. About it.
Technology Update: Google FLoCs to Replace Third-Party Cookie
An overview of significant changes that are coming to the digital marketing industry by the end of 2021, . The most troubling of which was the death of the third-party cookie, which is planned to be carried out by Google by the end of the year.
FUEL Wins ADDY® District Award
FUEL received recognition for advertising excellence by the American Advertising Federation (AAF) with a District Silver ADDY® Award for its “Find Your Escape” video for Santeetlah Lakeside. FUEL was the only agency from Greenville AAF to receive a District award. FUEL received three gold and two silver ADDY awards at the AAF Greenville local award.